Adventure Tourism is growing rapidly in Scotland – could your business be part of the success story?

WHAT IS THE LET’S GROW ADVENTURE TOURISM PROGRAMME?

Adventure and outdoor activities are expected to grow in popularity in the post COVID-19 world. Adventure tourism can be anything from adrenaline-fuelled activities such as mountain biking and rafting, to more gentle experiences such as foraging and wild camping.

The Let’s Grow Adventure Tourism programme brings like minded businesses together and with the help of industry experts, you will have the opportunity to collaborate, create scale and develop an understanding of new consumer markets.

Adventure tourism businesses, both large and small, who are located within the Highland Council region are invited to register interest.