10 Jun Tourists embracing the latest hi-tech to explore the Highlands
The Scotsman – Iain MacNeill
The Chartered Institute of Logistics and Transport (CILT) has previously welcomed the Go Hi app from HITRANS as a 21st-century means of helping business and leisure travellers to navigate their way around the Highlands.
Now we are pleased to see further recognition that with such a variety of places to explore, a proud culture to embrace and so many ways to get around, visitors can benefit from the latest hi-tech help in ensuring that they do not overlook its most special and deserving locations.
A recently-relaunched digital tourism experience – the Highland Discovery family of apps developed by Scottish firm Whereverly – empowers leisure travellers with the tools they need not only to improve the planning of their trip but also to enhance their experience while they are out and about.
Funded by Transport Scotland and supported by ScotRail with an accompanying website and free to use, its latest addition encourages A9 and Highland Main Line visitors to venture off the beaten track with a variety of walking and cycling routes, a wealth of local music and stories and an extensive map featuring all the hidden gems just awaiting discovery.
With coverage ranging from Stirling to the North Coast 500, the family features routes for all modes of transport, showcasing 16 driving routes, 12 cycling routes and over 30 walking routes, encouraging visitors to discover the wonders of places such as Dunkeld, Pitlochry, Blair Atholl and, of course, the Cairngorms National Park. For those seeking some independence in their planning, it provides the opportunity to create their own bespoke tour – perfect for those of us who have been many a time before but wish to discover somewhere new.